Why It Is Worth It to Invest in Advertising Pylons
What’s an advertising pylon?
An advertising pylon is a pillar that is usually made of metal or plastic and is mostly located on main roads or in shopping malls.
Pylons are usually printed with neon signs, banners or posters and thus offer an excellent opportunity to attract the attention of people passing by.
Where to place an advertising pylon?
Pylons are used both indoors and outdoors. They are often permanently installed on major roads or in city centres. Advertising pylons are also popular in shopping malls and larger shops.
Pros and cons
Advertising pylons are a very effective form of advertising as they allow you to reach a large number of people. Pylons are a good way to draw attention to yourself, especially in urban areas with a lot of traffic.
Pylons can be used for advertising messages as well as signposts or announcements.
Once the system is in place, the motif can be changed as often as required by changing digital prints. New motifs draw the attention of people passing by to your advertising message and encourage them to buy.
The only ‘disadvantage’ in our eyes is that these systems are relatively expensive to purchase and require regular maintenance. In addition, if they are installed outdoors, they can be damaged in bad weather. However, this disadvantage exists with every form of outdoor advertising.
Is it worth it to invest in an advertising pylon?
Pylons have some major advantages and are real target group magnets. Despite higher initial costs, the system is profitable thanks to its wide range of possible uses and high visibility. Conclusion: This investment will pay off for you.
Feel free to contact our customer advisors if you have any questions about this system. You can of course also order the system and various prints directly from us.